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Lessons to keep your business alive through 2009

By   /   Friday, December 12th, 2008  /   Comments Off on Lessons to keep your business alive through 2009

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When the current period of recession ends, probably sometime next year, there will be two kinds of companies left. Those who survived and those who didn’t.

Having weathered a terrible recession in the publishing industry in 2001 and a total washout of the real estate market in my home state of Colorado a couple of decades ago, I expect my company to be around for a while.

But lately, I’ve been collecting my thoughts about what differentiates companies that can sustain themselves in really tough times and companies that can’t.

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