The Trade Desk challenging Google and Facebook

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By Marissa Nall / Friday, May 18th, 2018 / Comments Off on The Trade Desk challenging Google and Facebook

The Trade Desk has taken Wall Street analysts by surprise, throwing down the gauntlet for Google and Facebook, positioning itself as a safer alternative for advertisers and reaping a 50 percent gain for its shareholders in just a few days. With anonymity baked into The Trade Desk business model, the ad tech platform has easily…

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