Balbien: Let economic theory guide tax reform
By Joel Balbien In an ideal world, governments operate under balanced budgets and taxes on the private sector and individuals are structured to minimize adverse changes in economic behavior. Good public policy funds government services demanded by voters and paid for by taxpayers while sustaining competitive levels of private sector production, sale of goods of Read More →
Read More →Building a strategic brand voice on social media
By Erika Fischer Social media has evolved as a brand communications tool. What once was a tool for signaling relevance is increasingly a recognized media for brand building. But how can brands be strategically built in our increasingly fragmented media world where boundaries continue to shift? While this is an area just beginning to be Read More →
Read More →Good Works: Homeless living in their vehicles get solar chargers
Nonprofit Unite to Light and the New Beginnings Counseling Center’s Safe Parking Program have teamed up to bring light, electricity and a degree of security to about 120 folks living in their cars in Santa Barbara County. Unite to Light president Megan Birney and Safe Parking Program sponsor Mike Tognotti and daughter Sofia Tognotti put Read More →
Read More →
Nall: Judging a startup competition not as easy as it looks
This article is only available to Business Times subscribers Subscribers: LOG IN or REGISTER for complete digital access. Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists. Check the STATUS of your Subscription Account.
Read More →Witman: The perils of undue trust in technology
By Paul Witman The Rev. Jeff Edwards, the 63-year-old pastor of the Parsippany United Methodist Church in New Jersey, deposited four checks at his Wells Fargo branch in April 2018. That same day, an unknown individual deposited four forged checks with someone else’s stolen ATM card at that same ATM. The forged checks were drawn Read More →
Read More →Sengupta: Follow my father’s business advice
By Sumantra Sengupta Recently, a colleague showed me an article that he wrote, which essentially took a page from the “Not your father’s …” tagline that General Motors made popular across many of their brands. Alas, many of those brands have disappeared, so not only is it not your father’s car — it’s actually no Read More →
Read More →Biasotti: Report sheds light on Ventura County economy
This article is only available to Business Times subscribers Subscribers: LOG IN or REGISTER for complete digital access. Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists. Check the STATUS of your Subscription Account.
Read More →
Sponsored content:
2015-2016 Giving Guide
