Our view: Everyone should shop local on Small Business Saturday
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Read More →Leaders look for ways to revitalize State Street shopping corridor
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Read More →Macy’s an integral part to State Street’s revitalization
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Read More →Days of ‘build it and they will come’ are over
By Sarah Fischbach In marketing, we often talk about product, price, place and promotion when it comes to the elements of the marketing mix used to help decision makers assess their product against the competition for a successful launch in the marketplace. One of the areas of the marketing mix that has been experiencing a Read More →
Read More →State Street struggles while Ventura, SLO retailers thrive
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Read More →Downtown retail study recommends ways to revitalize State Street
Addressing loitering and panhandling and encouraging more mixed-use developments that include residential are among the recommendations to revitalize State Street in a retail strategy study released by the Downtown Organization of Santa Barbara on June 9. Seattle-based retail consulting firm Downtown Works said that loitering by homeless people is perhaps the biggest challenge facing State Read More →
Read More →Property investor demands more from Santa Barbara City Hall
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