Latest
Editorial: Tourism and tech fuel Paso Robles turnaround
A strengthening Central Coast economy will keep Paso Robles in relatively strong fiscal shape for years to come.
Read More →Latest

Visitors bureau cultivates Ojai’s farming feel to boost tourism

Since Ojai created a visitors bureau almost two years ago, it has seen “phenomenal” increases in its tourism numbers.
Read More →Latest

Paso Robles approves its first wine country mega-resort

This article is only available to Business Times subscribers Subscribers: LOG IN or REGISTER for complete digital access. Not a Subscriber? SUBSCRIBE for full access to our weekly newspaper, online edition and Book of Lists. Check the STATUS of your Subscription Account.
Read More →Latest
Editorial: Tacking on tourism taxes has its limits
Too much municipal panhandling can make a community less attractive to tourists.
Read More →Latest

Area’s historic hotels capitalize on cache of hip new tourist draws

The agricultural and hospitality industries are natural fits to combine as tourism leaders work to attract visitors.
Read More →